Krysta Jones

About Krysta Jones

Strategic Advisor & Business Leader Across Emerging Industries

I’m Krysta Jones, a business strategist and operator with over 15 years of experience helping companies scale, innovate, and build sustainable growth. I work with brands and organizations across cannabis, insurance, real estate, lifestyle, and emerging industries to develop strategies that drive revenue, strengthen operations, and expand market presence.

As the founder of THC Girls and The Highly Connected Network & App, I’ve built communities, scaled businesses, and created systems that connect people, brands, and opportunity. In addition to leading my own ventures, I partner with multiple insurance companies to optimize their growth, marketing, and client engagement strategies. My focus is on clarity, execution, and long-term impact — ensuring businesses not only succeed but thrive.

I bring a unique combination of hands-on experience, creative vision, and operational expertise, guiding leaders to make confident decisions, scale strategically, and achieve measurable results.

If you’re ready to grow your business with a trusted, experienced advisor, let’s connect.

Krysta Jones

Trusted Advisor  & Dynamic Consultant

Hey

I’m Krysta

Unlock Your Business Potential with Strategic Branding

I help businesses grow, scale, and thrive through expert branding and growth strategies. With a proven track record of building brands from the ground up, I combine creativity, strategy, and execution to deliver measurable results. My goal is simple: turn your vision into a brand that resonates, drives growth, and creates lasting impact.

Let’s work together to elevate your brand, expand your reach, and achieve your business goals. Schedule a consultation today and start building your business with purpose.

Services

What I Offer

Acquisitions, Investments & Strategic Growth

I help businesses scale through strategic acquisitions, investments, and funding solutions. As a licensed agent with extensive experience and trusted partners, I provide actionable strategies and access to resources that drive growth and maximize opportunity. Whether expanding through acquisitions or securing capital, I deliver the guidance and execution businesses need to reach their next level.

Business Development & Strategic Growth

I help businesses scale, optimize, and achieve measurable results across industries. With 15+ years of experience building and growing companies from the ground up, I provide strategic guidance, hands-on support, and actionable solutions tailored to your business. Whether you’re in cannabis, insurance, tech, or any emerging market, I bring the expertise and insight to turn your vision into sustainable growth.

Marketing & Branding that Moves Markets

I help businesses build powerful brands and activate them in ways that drive real results. From strategy to execution, I design campaigns, events, and experiences that connect your brand with the right audience and create lasting impact. By blending creativity, strategy, and community engagement, I ensure your business doesn’t just show up — it stands out, resonates, and grows.

What I’m working on

My Work History

Chrisp Insurance Agency

Chief Marketing Officer

June 2024 – Present

  • Lead brand strategy and multi-channel marketing initiatives

  • Drive community engagement through events and experiential activations

  • Build and manage high-performing promotional teams

  • Oversee content creation, social media, and brand messaging

  • Negotiate vendor partnerships to maximize impact and ROI

  • Coordinate campaigns, shoots, and activations for consistent brand presence

  • Ensure smooth daily operations and execution across all marketing efforts

Fortified Insurance Group

Licensed Agent

January 2025 – Present

  • Spearhead marketing strategy to grow brand presence and generate leads

  • Drive sales initiatives and business development efforts across multiple markets

  • Plan and execute campaigns, events, and activations to engage clients and partners

  • Manage outreach efforts, including digital marketing, grassroots initiatives, and targeted prospecting

  • Coordinate content creation, social media, and promotional materials to support growth

  • Build and maintain relationships with key partners to maximize opportunities

  • Oversee operational execution of marketing and sales initiatives for consistent results

Passport

Director of Cultivation

Sept 2017- Dec 2018

  • Oversee all daily operations
  • Business development
  • Vendor relationships
  • Maintain compliance
  • Metrics
  • Innovatively produced product

L’eagle Dispensary

Process Manager

Aug 2010 – Sept 2017

  • Grow lead
  • Trim manager
  • Accelerated team building
  • Production manager
  • Staff coordinate
  • Quality control manager

The High Country Girls

Owner, Founder

June 2014 – Present

  • Manage models/hosts/promoters
  • Host/ coordinate events
  • Vendors negotiations
  • Social media blast
  • Grass roots marketing i.e. flyers, cold calling etc.
  • Mass event invites
  • Schedule, set up and coordinate video/ photo shoots
  • Daily operations

The Highly Connected App

Owner, Founder

June 2019 – Present

 

  • Developed and created
  • Managment & implementaion

Lifestyle Vacations

Owner/ Operator 

 June 20th 2022 

  • Vacation rental management
  • Affiliate Marketing 
  • Booking 
  • Marketing & Branding 

ASK Consulting

Senior Partner/Director of Process and Logistics Implementation

Dec 2018 – Current

  • Process Reengineering
  • Business development
  • Relationship management
  • Project Management 
  • P&L Management
  • Business & Financial Acumen
  • Brand Management
  • Marketing strategy

A few things I’ve done

Featured Publications

2019 Best of Golden for Modeling Agency

Press Release

FOR IMMEDIATE RELEASE

The High Country Girls LLC Receives 2019 Best of Golden Award

Golden Award Program Honors the Achievement

GOLDEN August 19, 2019 — The High Country Girls LLC has been selected for the 2019 Best of Golden Award in the Modeling Agency category by the Golden Award Program.

Each year, the Golden Award Program identifies companies that we believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and our community. These exceptional companies help make the Golden area a great place to live, work and play.

Various sources of information were gathered and analyzed to choose the winners in each category. The 2019 Golden Award Program focuses on quality, not quantity. Winners are determined based on the information gathered both internally by the Golden Award Program and data provided by third parties.

About Golden Award Program

The Golden Award Program is an annual awards program honoring the achievements and accomplishments of local businesses throughout the Golden area. Recognition is given to those companies that have shown the ability to use their best practices and implemented programs to generate competitive advantages and long-term value.

The Golden Award Program was established to recognize the best of local businesses in our community. Our organization works exclusively with local business owners, trade groups, professional associations and other business advertising and marketing groups. Our mission is to recognize the small business community’s contributions to the U.S. economy.

SOURCE: Golden Award Program

CONTACT:
Golden Award Program
Email: PublicRelations@business-bestcontact.org
URL: http://www.business-bestcontact.org

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